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The aim of The Know is to provide hotels with detailed, confidential, qualitative insight from real guests

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About The Know, Hospitality Trends

FIND OUT WHAT GUESTS REALLY WANT WITH THE KNOW AT IHS 2018

Posted by Mané RyattOn 12th October 2018

Knowing your guests, understanding their wants and needs and adapting your services and offering to meet those requirements has always been the holy grail of delivering exceptional guest experience. Time and time again hoteliers tell us that they know what their guests want, about how they listen to their guests and how they understand and cater to their needs. So why is it that when we think about our own hotel experiences and listen to

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Hospitality Trends

World Environment Day

Posted by The KnowOn 5th June 2018
eco hotel

Sustaining your guests’ interest On World Environment Day (June 5), here at The Know we’re keen to highlight how hotels have the power to make a real difference. With an estimated 187,000 hotels in the world offering 17.5 million guest rooms (STR Global), hoteliers have the power to inflict significant change and become leaders in the fight for environmental change. Feedback from our Knowers, who are real guests with exacting standards, demonstrates how a hotel’s

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Hospitality Trends

How to welcome families to your hotel

Posted by The KnowOn 28th May 2018

Families with children represent a growing and lucrative market for luxury hotels and with schools breaking up for half term, it is a timely reminder to check that your property and the service you provide are catering for guests of all ages. Parents shouldn’t have to give up the luxuries associated with a hotel stay – like cooked meals, fresh towels and a tidy bathroom – when they have children and some very small tweaks

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About The Know, Hospitality Trends

Forty winks: how to ensure your guests get a good night’s sleep

Posted by The KnowOn 23rd March 2018

There’s nothing better than a good night’s sleep. During National Bed Month, The Know – an intelligent mystery guest service for luxury and boutique hotels – polled its experienced travellers to discover the key factors to help ensure guests wake feeling refreshed and ready for the day ahead. Here, we outline some of the most popular suggestions made by their invitation-only members’ club of ‘Knowers’: in-depth reporting and feedback, make sure we are all ahead of the

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About The Know, Hospitality Trends

The Future of online reviews

Posted by The KnowOn 24th February 2018

Selecting a hotel has changed so much in the past 10 years. Gone are the days of flicking through a hotel guide, now there is a plethora of booking and review sites to choose from. While more options provide greater choice, it can also bring confusion as they each have individual ratings systems with no uniformity or comparison ability. The confusion grows even more when it comes to guest review sites such as Tripadvisor. There

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The aim of The Know is to provide hotels with detailed, confidential, qualitative insight from real guests

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